Two Electrical Engineering graduate students at Stanford University in January of 1994 created a website named "David and Jerry's Guide to the World Wide Web". Jerry Yang and David Filo came up with this web site as a directory for other web sites on the internet. Their web site offered a list of links that when a key word was entered, the one with the most hits would show up first. This new process was organized by reputation versus searching through an index of pages that could take a number of minutes and in some cases even hours to seek out the data that one was trying for. Thus, the way serps worked on the internet, was modified forever.

Before the end of 1994, Filo and Yang's web site had acquired over a million hits. Looking for a catchier name for his or her now fashionable web site, the pair changed the name in April of 1994 to "Yahoo!". Filo and Yang preferred the word's normal definition, which came from an imaginary race of people within the classic novel "Gulliver's Travels" by Jonathan Swift. These characters called "Yahoo" embodied many negative traits equivalent to being rude, uncouth and unsophisticated. The founders thought this time period finest fit their new form of search engine, because it was so unconventional when compared to different search engines like google of the early 1990's. On January 18, 1994 the domain name yahoo.com was official.

For the reason that trademark name "Yahoo" was utilized by many firms for products akin to knives, personal watercraft and barbeque sauce, the two determined to use an exclamation point to the name. Unfortunately the exclamation point is often left off of the end of the name when one is referring to Yahoo! because it has turn into a household name.

Yang and Filo fully soon realized that with over one million hits under their belt, that Yahoo! had an incredible business potential. Yahoo! turned incorporated on March 2, 1995. As soon as the company obtained two rounds of venture capital from Michael Moritz of Sequoia Capital within the sum of 3 million dollars in April of 1995, the search engine was off and running. The company soon grew to become publicly traded on the stock market for $13.00 a share. Yahoo! sold 2.6 million shares and raised $33.8 million dollars for its budding enterprise within the 1990's.

Because the 1990's, Yahoo! has changed the way we surf the web. Yahoo! has expanded its empire by launching their own email service, game site and advertising divisions. This valuable search software has not only revolutionized the internet and the way we use it as we speak, it has additionally reworked a simple idea into one of the most recognized brand names all through the world.

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