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Digital Printing Misconceptions

Digital Printing Misconceptions

A number of pointed misconceptions relating to digital printing and offset printing are used to sway clients of printed material in a distinct direction for his or her printing needs. With out evidence, a customer could be misled concerning the realities surrounding essentially the most cost efficient and environment friendly method of producing and packaging high high quality printing products. As everyone knows reality or fiction can passed on by secondhand conversation or by baseless hear say by those that have an agenda.

When describing the misconceptions regarding digital printing and how it compares to offset printing, there seems to follow the statement that "Always stay with the tried and true." With this type of perspective, innovation, change and variety fly out the window. Let's take a look at some of these misconceptions or half truths.

1. The image high quality of digital isn't as high as that of offset printing.

In the fall of 2004 the Technology Watch Newsletter conducted a test in a scientific laboratory in Rochester, N.Y. and concluded that digital printing had matched that of offset printing. Tested was the Xerox Docucolor ™ 8000 Digital Color Press with its 2400 dpi decision and considered to be much like the offset printing press. The iGen3 and Docucolor digital printing presses have the ability to mach about 80% of the Pantone shade charts where as the Heidelburg reached about sixty seven%. That demonstration was revealed 5 years ago.

2. Digital printing is simply too pricey.

While it's likely that the long production runs of offset printing are more cost effective as we speak, as time passes, digital printing will shrinking that stage of value to an ideal degree. Ease of design, print on demand and product storage continues to push digital printing in the direction of efficiency. Digital printing is by far the least costly supply of printing for brief runs, but those quick runs are greatly rising as the digital printing business grows in technology and popularity.

3. Offset printing is essentially the most widely used method of printing today.

This message is very subjective and requires some thought to find out its true meaning. We should always first consider that perhaps a short press run has the same factor in total count as that of the medium to massive runs when measuring the overall count. Additionally many offset printing companies at present employ each forms of printing and embody digital printing as a supply to provide product flexibility, effectivity in delivery and personalized data to the end user. That being said, one must consider the fact that, small companies vastly out number medium to giant sized businesses. To add to that, many purchasers are home primarily based businesses or just a person needing some invites printed, and deserve the identical consideration as small businesses. Would not this count within the "most widely used technique" scale? Breaking it all down, we are able to conclude that digital printing is the most widely used type of printing today. Within the not too distant future, digital will unquestionably be considered probably the most widely used technique of printing and have the numbers to back it up. Offset printing gets to ride shotgun.

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